A Biz Link is a reciprocal link,
or swapped hyperlink, between two different websites.
A business
seeking to increase the number of visitors to its website can ask its
suppliers, neighbouring businesses, business partners, professional organisations, chambers of commerce,
and even it's customers to add links to it from their websites. In
return the business can show their link on its website.
Higher Search Engine Ranking
This
type of online marketing not only leads to greater exposure and
increased enquiries for the businesses concerned, but a link is seen as
a recommendation or vote for your business. How good or relevant those sites linking to
you are is important to search engines. This can have a big impact on a
website's ranking. Google's philosophy is that the 'quantity, quality, and relevance of links count towards your rating.'
Google uses a special link analysis system to rank web pages. Link
popularity algorithms measure the quantity and quality of other
websites that link to a specific site on the Web. Link popularity plays
an important role in the visibility of a website in getting near the
top of search results. In fact, some search engines require at least one
or more links coming to a website, otherwise they will drop it from
their index.
Increased Online Visibility
Having a Gpage
can increase the online visibility of your business by both linking
back to your main business website, if you have one already, and by
offering an area to display reciprocal links with your business
associates, professional bodies, or even customers websites. A reciprocal Biz Link
costs nothing to agree, but can gain both you and those businesses or organisations you swap links
with, a higher ranking with search engines and additional enquiries
leading to more customers.
Free & Easy
As part of setting up your Gpage, and at no additional cost, we will contact businesses you wish to display a link to, and offer them the opportunity to promote themselves by swapping links.